Direct Technology Group Blog

Direct Technology Group provides professional IT Support and Network Services for Businesses around Deerfield Beach. Computer Services, Tech Support, IT Solutions and more!

3 Ways Businesses Are Using Augmented Reality

3 Ways Businesses Are Using Augmented Reality

Technology is usually at the forefront of any major shift in a business’ operations to at least some degree. One interesting technology that has emerged in certain workplaces is augmented reality, or AR for short. Today, we’re considering specific instances where a business can implement AR to surprising benefits.

Explaining Augmented Reality

Augmented reality technology offers users an interactive experience through interactive data placed over images viewed through some sort of lens. For example, you can use a smartphone or a headset. AR uses computer vision, mapping, and depth-tracking technology to identify, analyze, and send data. It is distinct in that it is somewhat different from virtual reality, where the user is placed in an entirely virtual environment. AR instead chooses to take virtual elements and overlay them on reality.

Let’s look at three distinct ways to use AR technology in a business setting.

For Retail

Retail companies can use AR to offer their customers a better shopping experience. Smartphones can be leveraged to view furniture “in-room,” or customers can try on clothes virtually to see if the look is to their liking before making a purchase. Regardless, the customer benefits by either avoiding the in-store visit or a poor purchase altogether.

For Training

Training is most effective when you engage multiple senses in an immersive environment. AR as a platform is built around this concept, making it an ideal method to include in your training. Users will grasp concepts better the more they are engaged, and when they are engaged, they will understand ideas, retain information, and cut down on the time required for traditional training.

For Maintenance

Nothing says “time sink” or “money pit” like something being broken without you knowing how to fix it. AR seeks to make learning how to maintain or repair complex systems easier than ever. These methods utilize step-by-step processes delivered in a way that makes performing the act much easier than other traditional methods.

AR is just one modern technology solution that could change your organization's operations. To learn more about how we can help your business flourish with technology, call us at (954) 739-4700.

What Benefits Does a Four-Day Workweek Bring Busin...
What Exactly Do We Offer as a Managed Service Prov...
 

Comments

No comments made yet. Be the first to submit a comment
Guest
Already Registered? Login Here
Guest
Thursday, 23 May 2024

Captcha Image

Blog Archive

2024
June
July
August
September
October
November
December
2014
January
February
March
April
May
June
July
August
September
October
November

Mobile? Grab this Article

QR Code
Request a Consultation

Direct Technology Group strives to provide the best comprehensive IT, Computer, and Networking services to small businesses. We can handle all of your organization's technology challenges.

Contact Us
Contact Us

Learn more about what Direct Technology Group can do for your business.

1358 W Newport Center Dr
Deerfield Beach, Florida 33442

Call us: (954) 739-4700

News & Updates
Direct Technology Group is proud to announce the launch of our new website at www.directtechnologygroup.com. The goal of the new website is to make it easier for our existing clients to submit and manage support requests, and provide more information about our services for ...